How to Negotiate Salary: 37 Tips You Need to Know
HOW TO NEGOTIATE
SALARY: 37 TIPS YOU NEED TO KNOW
By Chukwuma Chinaza Adaobi
Catholic
University College of Ghana
Whether we are starting a
new job or gunning for a promotion at our current one, we all know that we
should be negotiating. Alternatively, do we?
A survey by Salary.com revealed that only 37% of
people always negotiate their salaries—while an astonishing 18% never do. Even
worse, 44% of respondents claim to have never brought up the subject of
a raise during their performance reviews.
The
biggest reason for not asking for more? Fear.
In addition, we get it:
Negotiation can be scary. However, what is even scarier is not doing
it. Here’s a good example: A famous study done by Linda Babcock for her
book, Women Don’t Ask: The High Cost of Avoiding Negotiation—and
Positive Strategies for Change, revealed that only about 7% of women
attempted to negotiate their first salary, while 57% of men did. Of those
people who negotiated, they were able to increase their salary by over 7%.
That may not sound like
much, but as Stanford negotiation professor Margaret A. Neale puts it, “If
you and your counterpart who negotiated are treated identically by the
company—you are given the same raises and promotions—35 years later, you will
have to work eight more years to be as wealthy as your
counterpart at retirement.”
Therefore, whether you
are male or female, in your first job or your fifth, it is time to
learn how to negotiate. In addition, we are here to help, with a roundup
of expert tips and further reading to get you totally prepped for your next
negotiation
1. Know Your Value
If you are going to get
the pay, you deserve, it is crucial to know the going rate for your position in
your specific industry and in your geographic area. As I Will Teach You
to Be Rich’s Ramit Sethi told PureWow, “If you walk into a
salary negotiation without a number, you’re at the mercy of an experienced
hiring manager who will simply control the conversation.”
You can do this by doing
an online search on sites such as Payscale or Glassdoor, or by
asking others in your field (ideally both men and women, to avoid falling victim
to the gender pay gap).
2. Talk to Recruiters
Another way to do some
research? Pick up those calls from recruiters. They know what people with your
experience and expertise are worth, so use it to your advantage! The next
time one reaches out to you, engage in a conversation about the position’s
responsibilities and pay. You may not get a specific number, but even a range
is helpful.
3. Organize Your Thoughts
To organize all of your
thoughts and research in one place, check out the free resources at She Negotiates (yes,
it’s helpful for guys, too).
4. Pick the Top of the
Range
As you’re doing your
research, you’ll likely come up with a range that represents your market value.
It can be tempting to ask for something in the middle of the range, but instead
you should ask for something toward the top.
First of all, you
should assume you’re entitled to top pay, says She Negotiates founder
Victoria Pynchon.
Second, your employer
will almost certainly negotiate down, so you need wiggle room to still end up
with a salary you’re pleased with.
5. Know the (Exact)
Number
According
to researchers at Columbia Business School, you should ask for a very
specific number—say, $64,750 rather than $65,000.
Turns out, when employees
use a more precise number in their initial negotiation request, they are more
likely to get a final offer closer to what they were hoping for. This is
because the employer will assume you’ve done more extensive research into your
market value to reach that specific number.
6. Be Willing to Walk Away
When considering your
numbers, you should also come up with a “walk away point”—a final offer that’s
so low that you have to turn it down. This could be based on financial need,
market value, or simply what you need to feel good about the salary you’re bringing
home.
Walking away from an
offer will never be easy, but it’s important to know when to do it—and powerful
to be able to say “no.”
7. Make Sure You’re Ready
Before you ask for a
raise, you will want to ask yourself a few questions. Have you been at your job
for a year? Have you taken on new responsibilities since you have been hired?
Have you been exceeding expectations (rather than just meeting them)? The
answer to all of these should be “yes.”
8. Plan the Right Timing
Turns out, timing is
everything. Most people wait until performance review season to ask for a
salary adjustment, but by that time, your boss has probably already decided
what raises will be doled out to the team.
Instead? “Start talking
to your boss about getting a raise three to four months in advance,” writer and
former human resources professional Suzanne Lucas of EvilHRLady.org told
Learn Vest. “That’s when they decide the budget.”
9. Prepare a One-Sheet
Prepare a “brag
sheet,” recommends Kathleen O’Malley of Babble. “It’s a one-page summary
that shows exactly how awesome you are as an employee. List any
accomplishments, awards, and customer or co-worker testimonials (“You saved me
when you did XYZ!” emails definitely count as testimonials!) you have received
since your last review. You want to demonstrate your value to your boss.”
10. Remember Practice
Makes Perfect
Rehearse, rehearse, and
rehearse. Write down what you want to say, and practice to a mirror, on video,
or with a friend until you are super comfortable having the conversation.
11. Set the Meeting for
Thursday
Studies show that you are
more likely to get a raise if you ask on Thursday. “As hardline behavior
disappears, we become more flexible and accommodating. Thursdays and Fridays
find us most open to negotiation and compromise because we want to finish our
work before the week is out,” reports Psychology Today.
12. Power Up
Before you go into the
negotiation, try Amy Cuddy’s tip of doing a “power pose”—in other words,
going into the bathroom and standing tall with your hands on your hips, your
chin and chest raised proud, and your feet firm on the ground. Doing so raises
testosterone, which influences confidence and reduces the stress hormone
cortisol.
13. Drink Some Coffee
A study by the European
Journal of Social Psychology found that caffeine made people more
resistant to persuasion, meaning you’ll have an easier time holding your ground
during the negotiation, reports Business Insider.
14. Walk in With
Confidence
“The way you enter a room
can dictate how the rest of an interaction will be,” reports James Clear.
“Ever see someone slump through a doorway with a scowl on their face? Not very
inspiring. Keep your head high and smile when you enter. Starting things off
with a positive vibe is very important, no matter how small it is.”
15. Start with Questions
You should start the
negotiation conversation by asking diagnostic questions to understand more
about the other party’s true needs, desires, fears, preferences, and
priorities. Professor Leigh Thompson at the Kellogg School of Business at
Northwestern University says that 93% of all negotiators fail to ask these
“diagnostic questions” in circumstances where getting them answered would
significantly improve the outcome of negotiations.
Asking questions like,
“What are your biggest priorities right now?” can help you understand where
your negotiation partner is coming from—and offer up solutions that will help.
16. Show What You Can Do
Before you start talking
numbers, talk about what you have done and—more importantly—what you can do.
Remember that brag sheet? Now’s your chance to walk through your
accomplishments with your manager. If possible, print a copy for your manager
to look at while you summarize what you have achieved this year. You will want
to specifically highlight times when you have gone above and beyond in your
role, which will build the case that you deserve a raise. Then, be prepared
with a few thoughts on what you’re excited to take on going forward—whether
that’s freeing up some of your manager’s bandwidth by taking on an existing
project, or proposing a new idea that you’re excited to own.
17. Focus on the Future,
Not the Past
When negotiating the
salary for a new job, it is not uncommon for the company (or even a recruiter
during the job search process!) to ask about your current salary.
It can be a tricky
situation, especially if you are being underpaid at your current job or looking
to make significantly more, but it’s never a good idea to lie.
Instead, give your
current number (including benefits, bonuses, and the like) and then quickly
move the conversation along to explain the number you are looking for, focusing
on explaining your new skills or responsibilities, your market value, and how
you’re looking to grow, explains Pynchon.
18. Think About the Other
Person
When preparing for
negotiating, get in the mindset of thinking about the situation from your
opponent’s perspective, recommends career expert Steph Stern. Research by
Columbia psychologist Adam Galinsky shows that when we consider the other
person’s thoughts and interests, we are more likely to find solutions that work
well for both of us.
19. Try Thinking About
Someone Else
Research from Columbia
Business School shows that people—especially women—tend to do better when they
negotiate for someone else, reports Stern.
“So, in preparing to
negotiate, think about how what you’re asking for will impact those around you:
It’s not just for you, but also for your family and your future. It’s even for
your employer! After all, if you are happier with your position and compensation,
you’re more likely to work hard and be successful.”
20. Stay Positive, Not
Pushy
Negotiation may be scary,
but you should always keep the conversation on a positive
note, recommends Forbes. “[Kick] off the conversation with
something like, ‘I really enjoy working here and find my projects very
challenging. In the last year, I’ve been feeling that the scope of my work has
expanded quite a bit. I believe my roles and responsibilities, and my
contributions have risen. I’d like to discuss with you the possibilities of
reviewing my compensation.’”
21. Put Your Number Out
First
The anchor—or the first
number put on the table—is the most important in negotiation, since it’s what
the rest of the conversation is based off of. If it’s too low, you’ll end up
with a lower final offer than you probably want.
You should always be the
first person to mention a number so that you, not your counterpart, controls
the anchor.
22. Ask for More Than
What You Want
You should always ask for
more than you actually want. Psychology shows that your bargaining partner will
feel like he or she is getting a better deal if he or she negotiates down from
your original ask.
And don’t fear asking for
too much! The worst that can happen if you give a high number is that the other
party will counteroffer—but the worst that can happen if you don’t negotiate is
that you’ll get nothing.
23. Don’t Use a Range
Mike Hoffman suggest that
you should never use the word “between” when negotiating.
In other words, never
give a range: “I’m looking for between $60K and $65K.” That suggests you’re
willing to concede, and the person you’re negotiating with will immediately
jump to the smaller number.
24. Be Kind but Firm
Negotiating for a new
job? Here’s a great script to try, courtesy of Rebecca Thurman at U.S.
News & World Report:
“I’m really excited to
work here, and I know that I will bring a lot of value. I appreciate the offer
at $58,000, but was really expecting to be in the $65,000 range based on my
experience, drive, and performance. Can we look at a salary of $65,000 for this
position?”
25. Focus on Market Value
Rather than discussing a
raise or new salary based on what you make now, keep the conversation focused
on what the market is paying for people like you (your “market value”). Re-frame
any metric your negotiation partner uses—like percentage differences—as market
value, re-focusing the discussion on hard dollars.
26. Prioritize Your
Requests
As part of your
conversation, lay everything you’re looking for out on the table in rank order.
Explains Wharton
professor Adam Grant on Business Insider: “In a job offer
negotiation, for example, you might say that salary is most important to you,
followed by location, and then vacation time and signing bonus. Research shows
that rank-ordering is a powerful way to help your counterparts understand your
interests without giving away too much information. You can then ask them to
share their priorities, and look for opportunities for mutually beneficial
tradeoffs: both sides win on the issues that are most important to them.”
27. But Don’t Mention
Personal Needs
Don’t focus on your
personal needs—like that fact that your rent’s gone up or childcare expenses
have increased. (Chances are; your co-workers are dealing with similar
situations.) You make a much better case to your boss (and his or her boss!)
that you’re worth more when you focus on your performance and achievements.
28. Ask for Advice
After you’ve sold your
benefits, talked about your value, and made yours ask, Grant recommends asking,
“I trust you, and I’d very much value your recommendations. What would you
suggest?” By doing so, he says, you’ve flattered your negotiating partner,
you’ve encouraged him or her to take your perspective, and you’ll (hopefully)
persuade him or her to advocate for you and your request.
29. Use Email Where
Appropriate
Most negotiations are
done in person or over the phone, but if most of your communication with a
recruiter or hiring manager has been over email, don’t be afraid to negotiate
over email, as well. It ensures you stick to the script and can be a whole lot
less scary.
If you do negotiate over
email, try to infuse as much empathy, pleasant conversation, and openness as
possible into your message, mimicking a real-life conversation. (Here’s how to
do it, courtesy of Pynchon.)
30. Don’t Forget to
Listen
Listening to the other
party during a negotiation is almost as important as your ask and argument. By
really paying attention to what the other person is saying, you can understand
his or her needs and incorporate them into finding a solution that makes you
both happy.
31. Don’t Fear the “No”
You may be afraid of
rejection, but according to Pynchon, a negotiation doesn’t actually start until
someone says “no.”
She explains: “It’s not
really a negotiation if we’re asking for something we know our bargaining
partner also wants. Negotiation is a conversation whose goal is to reach an
agreement with someone whose interests are not perfectly aligned with yours.”
So understand that the
“no” is just part of the process—not a statement on how you’re doing.
32. Use Stalling to Your
Advantage
“When you hear the other
person’s first offer, don’t say ‘OK.’ Say ‘Hmmm,’” recommends executive
career coach Jack Chapman. “Give yourself some time, and in the seconds of
silence, the other person is more likely to improve in some way.”
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